Dear Colleagues,
Five weeks prior to the US Election 2004, the ECOresearch Network has
launched an Web monitoring system to track the candidates' performance on
the campaign trail (www.ecoresearch.net/election2004). Weekly snapshots of
media coverage showcase the potential of automated content analysis by
revealing regional differences and contrasting the sites of international
media, the Fortune 1000 and environmental organizations.
Analyzing these sites yields more than 500,000 documents each week,
comprising about 125 million words in 11 million sentences. An automated
process then identifies attention by counting the number of references to a
candidate. It measures attitude by associating these references with
positive and negative terms. Keywords, grouped by political party and
geographic region, reflect topics associated with the candidates.
Best regards, Arno Scharl
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DDr Arno Scharl
Professor of Information Systems
University of Western Australia, Business School
35 Stirling Highway, Crawley, WA 6009, Australia
(e) arno.scharl@uwa.edu.au
(w) www.ecoresearch.net
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